askng.it vs Runnr.ai
The facts side by side, what each one costs tier by tier, and which of the two we'd pick. Both have been paid for and run at a working European hotel.
The short version
On our hands-on ratings, askng.it takes it overall, 8/10 against 6/10.
askng.it is built for small and mid-size hotels wanting WhatsApp-led guest messaging with named PMS and door-lock integrations. Runnr.ai is built for hotels wanting WhatsApp-native guest communication with good integrations.
Which we'd pick
askng.it on the product, Runnr.ai if you need to build against it.
Two Dutch WhatsApp-native tools that both publish their pricing, so for once the comparison is a fair one. askng.it is €4.50 per room per month on Standard with an €80 minimum and bundles two proactive touchpoints per reservation; Runnr is €100 a month plus WhatsApp costs per conversation. At most sizes askng.it is the more predictable bill.
On the product itself askng.it is ahead: proactive flows that anticipate the guest rather than waiting for them, payments and carousels inside the WhatsApp thread, four named door-lock vendors, and Mistral rather than OpenAI behind the AI, which is the only European model commitment we have found in this category. Runnr's counter-argument is technical. Conversation summaries flow back into PMS guest profiles, Thomas built a working automation first time, and there is something to reason about, where askng.it has no public API documentation, developer portal or webhooks reference at all. Runnr also has no revenue attribution and no security certifications.
Drawn from our individual hands-on reviews rather than a fresh head-to-head test. Where a finding belongs to one of us, we've said whose it is.
| askng.it | Runnr.ai | |
|---|---|---|
| Our rating | 8/10 | 6/10 |
| Pricing | Free tier; Standard €4.50/room/month (min €80); Premium €7.50/room/month (min €120) | Entry prices only, all stated as starting at: Pro from €100/month, Plus €200, Enterprise €400, with the per-unit rate unpublished; WhatsApp usage ~€0.75/room/month |
| Best for | Small and mid-size hotels wanting WhatsApp-led guest messaging with named PMS and door-lock integrations | Hotels wanting WhatsApp-native guest communication with good integrations |
| HQ | Netherlands | Netherlands (Utrecht) |
| Founded | 2019 | 2022 |
| Reviewed by | sophie | thomas |
What each one costs
askng.it pricing
- Free €0
- A real free tier rather than a trial with a countdown on it, which is rare enough in this category to be worth stating plainly.
- Standard €4.50/room/month, €80 minimum
- The tier most properties will land on. At my 80 rooms that's €360 a month, and the minimum only bites below about 18 rooms.
- Premium €7.50/room/month, €120 minimum
- €600 a month at my size. The step up needs to earn that €240 difference against your own numbers, not against the feature grid.
Published per-room rates with the minimums stated, which is what I want from a vendor and don't often get. Do the arithmetic at your own room count before you look at the tier comparison, because per-room pricing rewards small properties and punishes larger ones: the same product costs my 80-room hotel €4,320 a year on Standard. Then add WhatsApp conversation costs, which sit outside the subscription and depend on your volume and markets.
Runnr.ai pricing
- Pro From €100/month
- The entry tier, and the same €100 floor our review recorded, now with a name and two tiers above it.
- Plus From €200/month
- Marked as the most popular option on the pricing page.
- Enterprise From €400/month
- Top published tier.
- Groups and chains Custom
- Above 10,000 units, priced by arrangement.
- WhatsApp usage ~€0.75/room/month average
- Charged on top of the platform fee and stated as an average across conversation volume and guest location. More useful for budgeting than the per-conversation framing we recorded.
Runnr.ai has gone further in the right direction since our review. The €100 monthly floor is unchanged, but where we recorded a single starting price there are now three named tiers with figures attached, an average WhatsApp cost of about €0.75 per room per month rather than a vague per-conversation note, and a thirty-day trial on annual plans with setup and support included. Billing is per unit, and Runnr counts rooms, beds, apartments, cottages or camping pitches, which suits properties that are not shaped like hotels. Thomas credited Runnr for publishing anything at all when most rivals would not; it now publishes more than most.
Prices as last verified during each review. Hotel software pricing moves, and per-room rates behave very differently at 20 rooms and at 200, so run the arithmetic at your own room count. Full detail on askng.it pricing and Runnr.ai pricing.
Common questions
Which is better, askng.it or Runnr.ai?
On our ratings askng.it scores 8/10 against Runnr.ai at 6/10. But the better tool is the one that fits your property, so read both reviews before you decide.
How much do askng.it and Runnr.ai cost?
askng.it: Free tier; Standard €4.50/room/month (min €80); Premium €7.50/room/month (min €120)
Runnr.ai: Entry prices only, all stated as starting at: Pro from €100/month, Plus €200, Enterprise €400, with the per-unit rate unpublished; WhatsApp usage ~€0.75/room/month
Read the full reviews
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askng.it
askng.it is, for all practical purposes, a new product: the February 2026 rebuild of Lacoly, which I ran for a year and rated a 4. I tested the new one in March at my 80-room Amsterdam hotel. It is a different animal, and it earns an 8.
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Runnr.ai
Runnr.ai built their product around WhatsApp from day one instead of adding it later. The difference is visible in the API design, the message flow, and the integration quality. It's what I wished Quicktext had done.