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Akia vs LIKE MAGIC

Factual side-by-side, not editorial. Both tools have been tested at a working European hotel. For opinions, read the individual reviews linked below.

The short version

On our hands-on ratings, LIKE MAGIC takes it overall, 7/10 against 5/10.

Akia is built for US hotels wanting AI-driven guest messaging. LIKE MAGIC is built for design-conscious hotels wanting a modern guest journey.

Akia LIKE MAGIC
Our rating 5/10 7/10
Pricing Quote only since 2026. Basic, Pro and Max tiers listed without prices; the former $5/room/month is no longer published Now published: Core from €350/month, Platform from €400/month, 10% off annual; add-on prices still withheld
Best for US hotels wanting AI-driven guest messaging Design-conscious hotels wanting a modern guest journey
HQ United States (San Francisco) Switzerland (Zurich)
Founded 2019 2021
Reviewed by marc elena

What each one costs

Akia pricing

Basic Quote only
Tier exists with a feature list and usage limits attached, but no price, no currency and no billing terms. Ends at talk to sales.
Pro Quote only
Same again: the features are visible, the cost is not.
Max Quote only
Top tier, also quote only. Every route out of the pricing page goes to sales or a demo booking.

Akia has stopped publishing the per-room rate our review recorded. The $5 per room per month figure is gone from the pricing page, replaced by three named tiers with their features intact and their prices removed. The tier structure is genuinely useful, so you can still work out what you would be buying. You just cannot work out what it costs, which for a tool whose appeal to smaller American properties rested on an affordable per-room price is a strange thing to take away.

LIKE MAGIC pricing

Core From €350/month
Stated as both the starting price and the monthly minimum. Covers the guest journey: digital, branded, and in likemagic's own framing frictionless.
Platform From €400/month
Starting price and monthly minimum again. Adds the operations side, task management and housekeeping monitoring.
Annual billing 10% discount
Applied to the per-room pricing and to the monthly minimums alike, which is stated rather than implied.
Add-ons Price not stated
Booking engine, digital keys, wallet keys and kiosk are all available on either tier, and none of them carries a published figure. This is the gap left in an otherwise open price list.

likemagic published its pricing during 2026, having hidden it behind a demo call when we reviewed it. That is the single clearest improvement we have recorded in this category, and it answers the loudest complaint in Elena's review directly. Two tiers, both with stated monthly minimums, and an annual discount that is spelled out rather than dangled. The add-on prices are still missing, so a property that needs digital keys or a kiosk is back to asking. But you can now budget for likemagic before you speak to anybody, and a year ago you could not.

Prices as last verified during each review. Hotel software pricing moves, and per-room rates behave very differently at 20 rooms and at 200, so run the arithmetic at your own room count. Full detail on Akia pricing and LIKE MAGIC pricing.

Common questions

Which is better, Akia or LIKE MAGIC?

On our ratings LIKE MAGIC scores 7/10 against Akia at 5/10. But the better tool is the one that fits your property, so read both reviews before you decide.

How much do Akia and LIKE MAGIC cost?

Akia: Quote only since 2026. Basic, Pro and Max tiers listed without prices; the former $5/room/month is no longer published

LIKE MAGIC: Now published: Core from €350/month, Platform from €400/month, 10% off annual; add-on prices still withheld

Read the full reviews