HiJiffy vs LIKE MAGIC
Factual side-by-side, not editorial. Both tools have been tested at a working European hotel. For opinions, read the individual reviews linked below.
| HiJiffy | LIKE MAGIC | |
|---|---|---|
| Our rating | 7/10 | 7/10 |
| Pricing | Published tiers from €99/month (Basic); roughly €3–5/room/month, Enterprise custom | Custom pricing, mid-range |
| Best for | Mid-to-large European hotels wanting WhatsApp automation | Design-conscious hotels wanting a modern guest journey |
| HQ | Portugal (Lisbon) | Switzerland (Zurich) |
| Founded | 2016 | 2021 |
| Reviewed by | james | elena |
Read the full reviews
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HiJiffy
I didn't think my smallest property, a 45-room boutique in the Cotswolds, was the right place to trial an AI chatbot on WhatsApp. Three months later, my front desk staff disagree with me less often than they used to, which is how I know it's working.
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LIKE MAGIC
After Duve made me say 'oh no' out loud, I went looking for something my seasonal staff could learn before the first guest arrived. LIKE MAGIC came close. Not all the way, but close.